Final Lego Bumper

My final animation for my Lego bumper. I made a few changes along the way and after many bumps I am satisfied with where the animation ended up. This would be seen in between a program sponsored by Lego, possibly even a show based off of Legos. It has emphasis on the imagination side of the Lego pieces and what you can create with them.

revisions to timeline

after getting feedback from class off my first timeline I went back and made some minor adjustments. I am going to use my animation as an ender to a Lego commercial. So in context, the viewer would have already seen the commercial for the newest lego set, and then this ender animation would show up to reiterate the brand. One of the comments made in class was that it was not playful enough, I may play around with colors, but I like the plain red on black look. Another comment was how the shape of these objects are not what they would really look like as legos, and I am going off the idea of using your imagination. This is really the principles Lego was founded on. It was a family owned toy company inviting kids to "play well." I'm hoping the animation gives it the playfulness some people believe it is lacking. 

timeline for lego animation

logo animation project

For my logo animation I think I'm going to do an end tag for Lego. when researching Lego I found that they started back in 1932 in Denmark creating wooden children's toys. The name Lego comes from the danish phrase "leg godt" meaning "play well" (continuing today as their motto). It is still a family owned company in the hand of the grandchildren of the creators. The Logo started as just script that was written on the products and has changed greatly over the years to incorporate now the meaning of the name. Now the lego brand is known for it's building bricks and the logo unifies the company's products. Today they are more then just a toy company, with theme parks, an education program for under privileged children, and also giving back in any way they can. The the founder of the LEGO group, Ole Kirk Kristiansen said "only the best is good enough."

I found this old video of a commercial from 1955 and I thought it was interesting how they portrayed this new concept of legos. below are some still from the beginning of the video of the logo building up. I'm looking into trying new ideas with the logo then just bricks building and I thought this was interesting way of showing it without being too literal

Motion Exercises reel

Quote Project

putting motion to a quote or saying using After Effects

Timeline for quote animation

Timeline sequence for animating a famous quote or saying of or choice. I chose the quote "For my part I know nothing of any certainty, but the sight of the stars makes me dream" by Vincent Van Gogh.