For my logo animation I think I'm going to do an end tag for Lego. when researching Lego I found that they started back in 1932 in Denmark creating wooden children's toys. The name Lego comes from the danish phrase "leg godt" meaning "play well" (continuing today as their motto). It is still a family owned company in the hand of the grandchildren of the creators. The Logo started as just script that was written on the products and has changed greatly over the years to incorporate now the meaning of the name. Now the lego brand is known for it's building bricks and the logo unifies the company's products. Today they are more then just a toy company, with theme parks, an education program for under privileged children, and also giving back in any way they can. The the founder of the LEGO group, Ole Kirk Kristiansen said "only the best is good enough."
I found this old video of a commercial from 1955 and I thought it was interesting how they portrayed this new concept of legos. below are some still from the beginning of the video of the logo building up. I'm looking into trying new ideas with the logo then just bricks building and I thought this was interesting way of showing it without being too literal
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